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free shipping on domestic orders over $40

long wear makeup without the ick

clean. vegan. cruelty-free.

the debut collection

clean makeup for messy nights

Alcohol free logo
Provanity clean beauty logo
Fragrance free logo
Paraben free

don't compromise.

Long-wear makeup engineered with gentle ingredients to save your look while saving your skin... 

 

We ban over 50 harmful ingredients without compromising wear power.

Sulfate free logo
Vegan logo
Cruelty free logo

catfish liquid eyeliner

you're the center of attention, make it obvious with 24-hour wear

you're gonna change the world (1).jpg

YOU'RE GONNA SAVE THE WORLD

feel good liquid lipstick

lipstick that won't budge while you conquer the world

gaslight, gatekeep, girlboss- how one girl did it against the odds

Our Founder Story

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